NOTYARCMANAGEMENT GROUP

Our Leadership

Leadership Built on Experience. Driven by Impact.

At Notyarc Management Group, we believe meaningful results begin with strong leadership, strategic thinking, and purposeful collaboration.

Our leadership team brings together expertise across business strategy, financial management, data analytics, corporate partnerships, and organizational growth. With experience spanning global corporations, consulting, and entrepreneurial ventures, our professionals offer diverse perspectives and a shared commitment to delivering measurable results.

Together, we combine insight, innovation, and execution to help organizations navigate complexity, identify opportunities, and achieve sustainable success.

Taisha Crayton, Founder and Principal
Founder & Principal NOTYARC Management Group
Taisha
CRAYTON
Business Strategist|Economic Mobility & Workforce Development Leader|Entrepreneur
About

Taisha Crayton

Leadership philosophy
Strategy must lead to execution, and execution must deliver measurable impact.

Taisha Crayton is a nationally recognized executive, entrepreneur, and strategic advisor with more than 25 years of experience converting complex challenges into scalable strategies, stronger institutions, and measurable economic outcomes across higher education, government, construction, and the private sector. As Founder and Principal of Notyarc Management Group, she advises organizations on growth, operational performance, strategic partnerships, and inclusive economic development, bringing vision, discipline, and execution to high stakes initiatives.

Before returning her full focus to Notyarc Management Group, Taisha served as the inaugural Director of the Office for Economic Inclusion & Diversity at Harvard University. In this pioneering role, she designed and launched the University’s first comprehensive inclusive procurement framework, expanding pathways for small, local, and diverse businesses across Harvard’s 15 schools and affiliated operations. Within an institution representing more than $4 billion in annual expenditures, she built strategic initiatives, performance measurement systems, and cross functional partnerships that strengthened supplier participation, increased accountability, and positioned inclusive procurement as a driver of institutional and community value.

Previously, Taisha held executive leadership roles with the Commonwealth of Massachusetts’ Division of Capital Asset Management and Maintenance (DCAMM), directing contractor certification, access and opportunity, and compliance initiatives across the state’s public construction portfolio. Her work strengthened procurement practices, improved operational processes, and expanded participation in complex public sector projects, advancing both performance and equitable access to opportunity.

Taisha’s strategic perspective is grounded in firsthand entrepreneurial experience. She founded and scaled a property services and construction management company into a multimillion dollar enterprise, gaining deep expertise in business development, operational design, financial stewardship, risk management, and sustainable growth. That experience informs her ability to connect executive strategy with the realities of implementation, resource allocation, and organizational performance.

Her commitment to economic mobility is equally evident in her work as Co-Creator of Bridge 2 Trades, a workforce development initiative connecting young people to careers in the skilled trades. She has led program design, strategic partnerships, and operational execution to expand access to career pathways, strengthen employer connections, and create durable routes to economic opportunity.

Throughout her career, Taisha has partnered with corporations, public agencies, nonprofit organizations, and community stakeholders to align business objectives with broader economic outcomes. Her expertise includes strategic planning, organizational development, workforce innovation, supplier engagement, stakeholder relations, performance management, and complex program execution.

Taisha holds a degree in Management Information Systems from Northeastern University and has completed executive business education at the Tuck School of Business at Dartmouth College. She is a Lean Six Sigma Green Belt and has served on boards and advisory committees focused on business development, community advancement, and economic opportunity.

An author and advocate for entrepreneurship and personal empowerment, Taisha wrote Build Your Own Way: Demolish Barriers and Discover the Power of You, drawing on her experience overcoming adversity, building successful enterprises, and helping others recognize their capacity to lead and create.

Through Notyarc Management Group, Taisha continues to help organizations sharpen strategy, strengthen operations, build high value partnerships, and translate ambition into lasting results.

Leadership team

Shareese Bembury-Coakley

Shareese Bembury-Coakley

Vice President, Strategic Partnerships & Business Development Business Development · Strategic Partnerships · Brand Strategy

Shareese Bembury-Coakley is an accomplished business development executive and strategic partnership leader with extensive experience driving revenue growth, cultivating corporate relationships, and developing innovative brand strategies across media, entertainment, and culture.

Her professional background includes leadership roles at CultureCon, NBCUniversal, AMC Networks, and Group Black, where she has developed and executed high-impact partnerships connecting leading brands with diverse audiences. Throughout her career, Shareese reports generating more than $100 million in revenue through strategic business development and corporate partnerships.

Recognized for her ability to align business objectives with cultural relevance, Shareese has led innovative collaborations that deliver commercial value while strengthening brand engagement and community connections. Her accomplishments include recognition among Cablefax’s Most Powerful Women in 2020.

Beyond her corporate leadership, Shareese is the creator of Business School Dropout, a platform dedicated to sharing insights on entrepreneurship, negotiation, business development, and professional advancement.

With a career defined by strategic thinking, relationship building, and commercial innovation, Shareese brings a results-driven approach to business growth and partnership development. Her leadership reflects a commitment to creating meaningful opportunities, strengthening organizations, and delivering sustainable impact.

Dawud Crayton Jr.

Dawud Crayton Jr., MSBA

Managing Director, Finance & Business Analytics Finance & Business Analytics · Emerging Business Leader

Dawud Crayton Jr. is an emerging business leader with expertise in finance, accounting, business analytics, and strategic problem-solving. His professional background includes experience with globally recognized organizations, including Deloitte and The Walt Disney Company, where he developed a strong foundation in financial analysis, business operations, and data-driven decision-making.

A graduate of Morehouse College, Dawud earned his bachelor’s degree in Business Administration with a concentration in Accounting and a minor in Economics. He subsequently earned a Master of Science in Business Analytics from Wake Forest University, strengthening his ability to translate complex data into actionable business insights.

Throughout his academic and professional journey, Dawud has demonstrated a commitment to excellence, leadership, and continuous growth. He was selected as a recipient of the Huntsman Savile Row Honors Student Scholarship, recognizing his academic achievement and leadership potential.

Combining financial expertise with analytical thinking and an understanding of emerging business technologies, Dawud brings a forward-looking perspective to organizational strategy and performance. His approach is grounded in integrity, innovation, and a commitment to delivering measurable results.

Our philosophy

A shared commitment

We connect strategic thinking with disciplined execution, and build the relationships, systems and accountability needed to create lasting impact.

Let’s build what comes next

Let’s turn your vision into measurable impact.

From strategy to implementation, NOTYARC helps move ambitious ideas into meaningful results.

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